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Building emotional relationships with clients

Often times I see so many new creative entrepreneurs focusing on leads and sales in order to grow their businesses. But I’m telling you, building relationships with your customers is key to success.

Customers who feel emotionally invested in you are going to be more engaged with your brand. That’s because they feel like they have a relationship with you, which also means they value what you offer. Not to mention, emotionally connected clients are often your repeat clients.

These are the clients that will buy from you time and again. And to them, price is less of a deciding factor because they love you and value you. Emotionally connecting with clients also fosters a sense of expertise for them too. Meaning they view you as an expert of your craft. And what’s more? They’re going to tell others about you! Hello referrals!

So how do you begin connecting with clients? Make them feel like that belong. Like your brand is something they personally connect with because it’s different and unique. Giving them a sense of security is an excellent way to foster an emotional connection with your client too. If you have a sense of staying power and longevity, they trust that they can come back to you again and again.

Connecting with Clients | Launch your Biz

It’s really about building a business that has amazingly satisfied customers. So many times, we put the focus on leads and sales that we forget there are real people connected to those leads. And that’s what’s going to create to financial growth for your business: happy, satisfied, and emotionally invested clients.

I want to encourage you to invest in your people, your clients – because one of the greatest opportunities for growth isn’t just generating new leads. It’s about serving your people the best you can. Building that authentic emotional relationship is going to lead to greater growth and customer satisfaction.

Grab this month’s FREEBIE, all about creating the ultimate client experience by clicking right here.

And until next time, stay Wild!

xoxo – Emily

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Client Love

I can't thank ... Emily enough for giving me the tools and the courage to take my side hustle from...

Rebecca

Poppie Studios
2019-03-24T10:24:21-04:00

Rebecca

I can't thank ... Emily enough for giving me the tools and the courage to take my side hustle from hobby to full time. I still have a ways to go, but now I have measurable goals and the know-how to see them through. Thank you ... for talking me through my fears, inspiring me to push myself, and leading by example.

The way she captured the natural light and the local scenery really made our pictures distinct. Not only is she...

Kelley

Poppie Studios
2019-03-24T10:31:44-04:00

Kelley

The way she captured the natural light and the local scenery really made our pictures distinct. Not only is she good at what she does, but she’s also hilarious and makes the whole experience fun!

Emily is amazing. She was not only so professional, but just a really fun person to work with. I’m not...

Cheyenne

Poppie Studios
2019-03-24T10:33:20-04:00

Cheyenne

Emily is amazing. She was not only so professional, but just a really fun person to work with. I’m not really the picture taking type, but I never once felt awkward or staged... She really will try and help you and make it as easy as possible to create memories that last. I highly recommend her if you want someone who genuinely cares about your special day.

I came to Emily for help with a website logo and she did an amazing job! Not only was she...

Luke

Poppie Studios
2019-03-24T10:35:00-04:00

Luke

I came to Emily for help with a website logo and she did an amazing job! Not only was she extremely patient with me, but she really made an effort to understand what I was looking for and she went above and beyond to come up with a great logo. I highly recommend her!

Amazing designer. Extremely helpful with all aspects of marketing & Building a strong brand.

Michael

Poppie Studios
2019-03-24T10:35:51-04:00

Michael

Amazing designer. Extremely helpful with all aspects of marketing & Building a strong brand.