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Using Workshops to Build Your Business

It’s seems like a trendy thing to do now, host a business workshop. Maybe you’re a calligrapher (like this week’s Launch Your Biz guest, Justine Hwang, owner of It Just Flows) and you’re clients and friends have said they’re willing to pay you to learn your secrets. Maybe you’re a photographer and you absolutely love hosting styled shoots, and have a variety of wedding vendors who want to learn from you.

Business Workshops

Business workshops are a great way to make face-to-face connections with some of your biggest cheerleaders while simultaneously creating a new source of income for you. They also allow you to position yourself as an expert and industry leader for your area of expertise. People will know they can come to you for answers to their calligraphy or photography questions (or whatever your workshop topic is).

My latest Launch Your Biz guest, Justine, says you can host a successful business workshop by having a servant attitude and mindset. Make it less about you (what you’ll get from hosting it) and more about attendees (what they’ll gain from attending it).

Using Workshops to Build Your Business | Launch Your Biz | Poppie Studios

Hosting a business workshop is a big responsibility but the payoff can be well worth it. To make sure you and your guests get the most out of the experience, here are a few steps for creating your own in-person business workshop:

  • Outline your curriculum/timeline
  • Set the date/book a venue
  • Promote to your target audience

And be sure to check out my interview with Justine to get answers to all of your “Hosting a Business Workshop” questions so you can share your passions with your community! Don’t forget to click subscribe so you can follow along with this “What I Wish I’d Know” series in the coming weeks! And be sure to follow Justine over on instagram for heart-reflection inspiration and to catch her calligraphy workshops.

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Client Love

I can't thank ... Emily enough for giving me the tools and the courage to take my side hustle from...

Rebecca

Poppie Studios
2019-03-24T10:24:21-04:00

Rebecca

I can't thank ... Emily enough for giving me the tools and the courage to take my side hustle from hobby to full time. I still have a ways to go, but now I have measurable goals and the know-how to see them through. Thank you ... for talking me through my fears, inspiring me to push myself, and leading by example.

The way she captured the natural light and the local scenery really made our pictures distinct. Not only is she...

Kelley

Poppie Studios
2019-03-24T10:31:44-04:00

Kelley

The way she captured the natural light and the local scenery really made our pictures distinct. Not only is she good at what she does, but she’s also hilarious and makes the whole experience fun!

Emily is amazing. She was not only so professional, but just a really fun person to work with. I’m not...

Cheyenne

Poppie Studios
2019-03-24T10:33:20-04:00

Cheyenne

Emily is amazing. She was not only so professional, but just a really fun person to work with. I’m not really the picture taking type, but I never once felt awkward or staged... She really will try and help you and make it as easy as possible to create memories that last. I highly recommend her if you want someone who genuinely cares about your special day.

I came to Emily for help with a website logo and she did an amazing job! Not only was she...

Luke

Poppie Studios
2019-03-24T10:35:00-04:00

Luke

I came to Emily for help with a website logo and she did an amazing job! Not only was she extremely patient with me, but she really made an effort to understand what I was looking for and she went above and beyond to come up with a great logo. I highly recommend her!

Amazing designer. Extremely helpful with all aspects of marketing & Building a strong brand.

Michael

Poppie Studios
2019-03-24T10:35:51-04:00

Michael

Amazing designer. Extremely helpful with all aspects of marketing & Building a strong brand.