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Category Archives: Education

Managing Your Small Business and Invisible Illness

Managing an invisible illness on its own is difficult. Add to it being a small biz owner and things can get complicated. Simply put, managing a small business and invisible illness simultaneously is tough. Unfortunately, people often judge illnesses by what they see and decide what a person is capable of simply by how they...

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    How to do Video Marketing

    If you have your ear even a little to the ground about how to market your small business, then you’ve probably heard over and over again the past 12-18 months that video marketing is the future. Social media algorithms are changing to show videos more than static content and platforms are making it easier to...

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      How to Sell Without Being Salesy

      Wondering how to sell without being salesy or pushy? Entrepreneurs, especially us creatives and artists have a hard enough time putting ourselves out there. What if you have multiple offerings that are totally different (like me: Photography, graphic design and education)? You’ve probably heard of niching down at this point. My latest Launch Your Biz...

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        How Website Copy Can Convert Clients

        If you’re a small business, it’s likely you have a website so potential clients can find you quickly and easily. But is your website working for you? Is it actually converting visitors into paying clients? Writing the best website copy that converts clients is often thought to be difficult. Maybe you feel like you’re taking...

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          Using Workshops to Build Your Business

          It’s seems like a trendy thing to do now, host a business workshop. Maybe you’re a calligrapher (like this week’s Launch Your Biz guest, Justine Hwang, owner of It Just Flows) and you’re clients and friends have said they’re willing to pay you to learn your secrets. Maybe you’re a photographer and you absolutely love...

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            A Clean Mindset for Business

            Even if our creative business is doing well, it can be easy to neglect positive thinking and only focus on the negatives. That’s why I think having a clean business mindset is so very important to not only launch your biz, but to also stay healthy as your business grows and blossoms. One of the...

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