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Category Archives: Getting Clients

Using Workshops to Build Your Business

It’s seems like a trendy thing to do now, host a business workshop. Maybe you’re a calligrapher (like this week’s Launch Your Biz guest, Justine Hwang, owner of It Just Flows) and you’re clients and friends have said they’re willing to pay you to learn your secrets. Maybe you’re a photographer and you absolutely love...

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    How To Run A Business Naturally, with Mary Strachan

    For most of us creative entrepreneurs, we start our businesses because we’re really good at our craft and want to make money doing it. But then we get buried until all the business tasks, like getting legal and filing taxes. So we search for ways to better handle all those administrative tasks. But we’re not...

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      Turning leads into paying clients

      Today I’m sharing a few ways you can educate and nurture leads so that they turn into paying clients. The core to nurturing clients is building trust. This is so important for us creatives especially, because oftentimes a lead is reaching out for info on something they know very little about. What a lead boils...

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        Make clients fall in love with you

        Love is in the air as Valentine’s Day is fast approaching! And you know what love does? It makes people take action! So what better time than right now to love on your clients and move them to action, as in booking with you. The same concepts that make us fall in love with each...

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          Building emotional relationships with clients

          Often times I see so many new creative entrepreneurs focusing on leads and sales in order to grow their businesses. But I’m telling you, building relationships with your customers is key to success. Customers who feel emotionally invested in you are going to be more engaged with your brand. That’s because they feel like they...

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            Niching Down to Find More Clients

            It can be so hard to not want to be everything to everybody. Income is income after all right? Wrong. The wrong types of clients can actually hurt your business and your mental health. You stand the good chance of feeling overwhelmed, overworked and less than enthusiastic about your work. So how can you be...

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